Journal of Business and Management
ISSN:1535-668X
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JBM JBM books

Volume 25, Number 1, March 2019

Full journal book: Vol. 25, No. 1
Table of Contents

Editorial
Eldon Y. Li, Wei-Hsi (Frank) Hung

i

Role of In-store Atmospherics and Impulse Buying Tendency on Post-purchase Regret
Chandan Parsad, Sanjeev Prashar, T. Sai Vijay, Vinita Sahay

1

Digital storytelling as a solution to destigmatize products: Case of women lingerie from India
Varsha Jain, Amrita Bansal, Tarishi Mishra

25

The evolving B2B e-commerce and supply chain management: A chronological memoire
Richard W. Monroe and Paul T. Barrett

49

Evaluating the alignment between organisational critical activities and websites in New Zealand Universities
Wei-Hsi (Frank) Hung and Kai-Ju Chuang

69



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