Journal of Business and Management
ISSN: 1535-668X

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Volume 28, Number 2, January 2023

Full journal book: Vol. 28, No. 2 (119 pages) unlock

Table of Contents

Editorial unlock

Eldon Y. Li
California Polytechnic State University

She-I Chang
National Chung Cheng University


i-iv

A Case Study Of Tax Inversion Impacts On Value Creation unlock

John S. McQuilkin
Roger Williams University, Bristol, USA

A. J. Stagliano
Saint Joseph’s University, Philadelphia, USA
DOI: 10.6347/JBM.202301_28(2).0001


1-42

The Moderating Effects of Product and Consumer-Brand Relationship on Type of Rewards in Consumer Cocreation unlock

Miao Zhao, Ruby Saine
Roger Williams University, RI, USA

Yimin Zhu, Zhenzhu Wu
Sun Yat-sen University, Guangdong, China
DOI: 10.6347/JBM.202301_28(2).0002


43-60

An Examination of Alignment of Hotel Brand Differentiation and Customer Priorities: A Case Study of Three Unique Destinations unlock

Leili Javadpour, & Sacha Joseph-Mathews
University of the Pacific, Stockton, CA
DOI: 10.6347/JBM.202301_28(2).0003

61-88

Validation of Self-Determination Scale: An Experiential Consumption Perspective unlock

Zhuofan Zhang
Texas A&M University – Kingsville, USA
DOI: 10.6347/JBM.202301_28(2).0004

89-119



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